Warcradle releases the Ice Maiden - Goddam the b*stards!

A little while ago, an email popped into my inbox...

I was a bit surprised, but popped onto Facebook and the Dystopian Wars group was already alight with...wait...anger?

Two things seemed to have triggered people - the price tag of £75 for the model, and a £40 (or $40) shipping charge. Some also questioned the "reworking" of the model and how this was also bad, but that was a much smaller reaction than the first two points.

Now given the vagaries around exchange rates etc, and the fact I'm used to seeing high shipping charges with transatlantic shipping, $40 for transporting a foot of resin across the globe seemed high, but not something to quit a game over. People also seem to be confusion the release from Warcradle and the shipping from the retailer Wayland Games. Shipping is one of those things you either accept or don't, depending on your desire for the produuct, and there is NO standard for how it's handled either within or without the gaming industry.

It then shortly transpired that the shipping calculator was incorrect, and the charge should have been £5 instead...problem (if ever there was one) solved. There's a phrase in the UK - it's a "Storm in a Teacup"...especially valid in this case, I feel.

Then there's the question of price. Spartan had put an add-on cost of £45 for the Kickstarter-exclusive model, £75 for a retail release sounds eminently in-line with what I'd expect. After all, despite the way many of us treat it, Kickstarter is NOT A STORE. You back projects with the promise of getting some rewards for that, and you get big discounts from retail prices, offset by the risk that these projects don't happen, and you don't get anything. Let us not forget that many people did NOT get their promised models from Spartan....but that isn't Warcradle's fault! It's literally got nothing to do with them, Kickstarter fulfilment is purely the responsibility of the project creator, so Warcradle releasing the Ice Maiden is not them rubbing anything in people's faces - it's them giving you a chance to own something you otherwise never would.

So an extra £30 for a general release 230mm resin ship seems...about right. 

Just to put it into context - this will get you a couple of Predators from GW, which aren't directly comparable, but you get the idea. Someone also commented that it would buy the boxed game of Necromunda too, but that's a whole different genre (being one of many "game in a box with minis" type releases from GW), never mind about game. DW is a miniatures game, and within that resin space we all know prices are higher. For instance, this guy is £75.99

http://mierce-miniatures.com/index.php?act=pro&pre=mrm_blg_bnb_mon_047_000

So comparison with niche resin models I think is ok, comparison to board games by big manufacturers really is a bit sus. I mean, how much does Monopoly cost these days? I don't know, because it's irrelevant to this topic. Let's move on.

Now I mentioned Warcradle have remodelled the ship too...interesting. Again, there were some "I don't like the new version" type comments, but let's look at them side by side, shall we (well, top and bottom, to be completely accurate!)?

Ok...so I'm not seeing ground-breaking changes in the Warcradle (top picture) version. They've changed the doors and the front...erm...yeah. Now I'm not a personal fan of this ship to start with, but from what I can see Warcradle have made some minor changes to allow you to have the doors open or closed...which is cool, right? It also makes sense, because let's face it, going anywhere with a prow like that is going to SOAK those forward weapons!

Maybe the changes are elsewhere?

Well, the engine seems to have been lowered into the water, but again, not seeing groundbreaking alterations. I think I like the remodelled version better, but it's a 52 vs 48 Brexit-type thing...too close to call for me.

Now I'm not trying to be a Warcradle fanboy here - after all I've yet to see them produce a finished product for these franchises yet - but once again the evidence I'm seeing is that they seem to be doing the right things. Fans called for the Ice Maiden, they've got it...not only that, but Warcradle haven't just done the obvious "make a load of castings of this as an easy, cheap route", but have invested time and effort here to make a model that's more flexible than the Spartan original. If this is a path that Warcradle are going to follow for all of the Dystopian Age and for Firestorm, then I'm in!

I don't know whether the displeasure at this (from what I see is a positive move) is just because WC are tinkering with SGs old stuff, or it's just some weird emotional attachment thing, but I'm failing to understand the hate. Some people's emotional attachment to Spartan is a bit like a rose-coloured glasses look back into an old girlfriend you broke up with years before but she was beautiful, lovely ect, and nothing your current (smart, attractive, loving) current gf does seems to be as good. 

Then you meet her at a university reunion party and realise that you left her because she was an obnoxious cheating cow who was stealing your money out of your wallet. Come on guys, wake up and smell the coffee. We have things good, Christmas is just around the corner and these games (which we had all feared were gone for good) have a new lease of life. Stop being the grinch!!!

The Demise of Spartan Games

Well, today is the day....I came back from the beach and opened my laptop to look at emails, to see a tide of messages and tags on Facebook. I read the news, and posted a couple of responses, replied to PMs and such, then went to cook dinner.

Why the nonchalance? No fan-fares? Well, of course not. The demise of a gaming company is never a happy event, even when it is so blatantly obvious in coming as this.

Who is to Blame??

Alex, the Spartan-Slayer?

No, of course not. I'm actually very sad that Spartan has come to this - especially when it was definitely avoidable. I could point the finger at individuals who were instrumental, but that would be as childish and stupid as those who have already gone onto social media and essentially said this was my fault (which I could potentially use as evidence of cyber-bullying, were I so inclined - I'm not, of course, I blocked their puerile blither long ago).

Of course blaming me is also ridiculous. One person (or even a group of determined people) writing a blog cannot bring down a company - even one as badly organised and run as Spartan. People would not read this blog (or at least not more than once) if there wasn't truth in what I said. All I do is hold a candle to what companies do - if they weren't doing stupid stuff (or people didn't agree that it was stupid), my writing would gain no traction.

It's easy to understand why people jump to these conclusions - a lack of facts and/or understanding is common, and I'm very vocal (deliberately so), so in the tin box of social media (which amplifies such wittering), it seems like I'm making the difference. I'll let you into a secret - I'm not. Retailers and distributors do not make their business decisions based on some random guys internet scribbling. If you really believe that this did not have more to do with Spartan's business model and approach to the market than any fan-based discussions (positive or negative), then you should never consider starting a business yourself - seriously.

I've used the analogy on Facebook, but I'll reiterate it here for the hard of understanding. The guy standing by the snake-oil salesman's pitch saying "that looks like snake oil" is NOT the bad guy, Spartan were selling The Emperor's New Clothes - here's a Wiki if you don't know the story...(what are you, kids?!?)

The Emperors New Clothes

Now, in case you still don't understand, the bad guy in this story is NOT the one who first says "but the Emperor isn't wearing any clothes". It's the one's trying to sell you something that doesn't exist - a false promise. There's another phrase that's appropriate here - "Don't shoot the messenger".

So What Happened?

Well, only Spartan know the exact reasons, but it's a pretty easy trail to follow if you want to. Essentially, Spartan tried to do too much too fast, started too many things without building up support for them before moving onto the next thing - that doesn't win permanent customers. In essence it's like doing the same with a tunnel - dig too far without adding supports and sooner or later the whole thing caves in. Burning their bridges with rules writers and contributors along the way also doesn't help your cause, nor does over-promising and under-delivering to your customers.

This makes the "personality" of your company seem a little unhinged, and less trustworthy, meaning people think more before parting with their cash. Take Prodos, for example - that name likely fills you with some unease, or "nice minis but I'd not buy from them" feeling, because they've developed a similar sort of reputation with their AVP game and other projects (like the White Dragon Kickstarter project Shattered Void, where Prodos were supposed to be making the master minis for them).

But aside from that, Spartan did not build an appealing global distribution model - it was often hard for customers to get product from anywhere but Spartan, and Spartan did a lot of "order from us" exclusives which sidelined distribution - this approach, together with its haphazard releases and ADHD personality made it a pretty unappealing partner. This effectively self-limited Spartan's reach to us customers. Whilst customer service when you were dealing with Spartan as an individual was often great (probably because you were dealing with one person, Lizzie, at the company), this wasn't the overall experience.

Customer experience is a HUGE thing in most big global companies - at my company it forms part of the metrics and KPIs of most leadership and a lot of the coal-face customer-facing people too. It's reviewed in leadership meetings, it's pored over and analysed, and action plans put in place to prevent decline, and to drive positives. This is because most companies understand that customer experience is a massive part of customer retention and it goes beyond just how customers find dealing with those at your company directly, but all the dealings with your company - whether that's delivery (which is most likely through a 3rd party you have little or no control over) or stocking (does my local store have your product?). If their delivery is late, or the shop doesn't have your stock, saying "it's not our fault" no longer cuts it in modern retail.

Fundamentally, Spartan failed to really grasp what a wargamer in 2017 wants to be happy. They had a window of opportunity back in 2010-2016 that they only partially exploited, and instead of shoring up and building on a few internal franchises, they kept creating new projects - splitting resources, baffling retailer and customer understanding / support, and ultimately killing their business. No one but Spartan's leadership is responsible for that.

So What Now?

Spartan is going - sad but maybe not without a silver lining. As you'll all undoubtedly know, I've been very critical of SGs (entirely unnecessary) "new direction" for Firestorm. I hope their v3 stuff does NOT make it out of Evercreech, and instead the franchise is picked up by someone who really understands wargames, miniatures, community support and business. I hope they re-engage the community and get Firestorm back to where it belongs - as a great and fun game up there with X-Wing, 40k and the like.

Of course, I'm still going ahead with Fanstorm, that hasn't changed. Whilst on holiday I've actually put a lot more work into my mammoth Firestorm valuation spreadsheet (which has been several years in the making). It's shaping up really nicely because I want to use it to re-cost the ships in the Firestorm universe to more accurately reflect their game value - which of course means you have to have a way of properly assessing their value in an unbiased and scientific way....turns out that's a LOT harder than you first imagine, especially with all the options in Firestorm v2.

As I think I've mentioned before, this Excel document assesses every ship and squadron's survivability against every other ships weaponry, and vice-versa, to give both offensive and defensive values based on statistical probabilities (at every range band, with every Hardpoint and Option, direct and indirect, accounting for MARs, damage etc). Funnily enough, the great majority of ships in FA are very closely pointed to their actual potential, with only a few types and individuals being obviously outside the norms and needing significant adjustment (battle stations - we're looking at you!).

Anyway, don't be glum about Spartan's demise - the people who used to work there are the ones who deserve more, as do all of you paying customers out there. At least they pulled the plug before the Kickstarter funded, as there would have been a lot of people losing money if that had been the case. Look at it this way - Spartan had produced very little for Firestorm over the past year, so what have you lost? OK, if you're a Halo GC player you've probably lost out more, or are a DW Kickstarter funder who still hasn't received their pledge, but if you're a Firestorm or Planetfall player, you're not in any real different position than you were yesterday, only the future is now a little clearer. I'll continue playing Firestorm and continue working with TheoryMachine to produce Fanstorm to keep all your models relevant and the game as vibrant as it ever was.

Firestorm Armada Core Race Expansion Sets

So now we have the blog Spartan should have put up before they started their Kickstarter, we can see some details of the planned Core Race Expansions, and it doesn't make for pretty reading for me. Why? Read on (Spoiler - contains jaded opinions about Spartan Games' current behaviour - do not ingest if sensitive to honest but scathing opinion).

Core Race Expansions - A Good Thing, right?

Well, possibly....

Expansions should be added for a reason, other than "the company needs to sell more models". Ultimately, this goes down to why a company exists, it's heart and soul. For me, a gaming company needs to be about gaming - it needs to have that at its core...if it doesn't, it comes through in everything they do, and what they do doesn't ring true. Of course companies exist to make money to continue doing what they do, but that shouldn't be an end point - it should be a means to it's end (which is growing its games). 

Take GW as a case in point. They used to be a games company - founded by gamers who didn't want to grow up. It was successful- enormously so, and grew to behemoth proportions. Still, in the late 90's-early noughties, it was still a games company - lots of hobby tips (for free) on its website, GW stores were places people went to congregate, paint and play. People inside and out were passionate about games.

Then it started being run by executives.

Sometimes, this can be a good thing - execs bring focus and timelines, spreadsheets and analysis that can really help companies improve, cut out waste, do more god stuff. Sometimes they end up controlling things and the bottom line becomes the important thing, and the rest is a mantle upon which it rests. Prices go up, free stuff starts being removed and replaced with chargeable extras, things are pushed out because they're low volume sellers, and the execs start directing company direction. People leave because "it just isn't the company it used to be". These things are picked up by the community, because things start to feel different in the game.

This behaviour really hurt GW for the past decade. Now they've a new CEO who seems to understand that the "Games" in GW means something to its customers, and is getting back towards the company it used to be. Hell, they even released a pack of skulls, which if isn't taking the piss out of themselves (in a profitable way" then I don't know what is. Not to say they still aren't having some crazy pricing decisions (that Primaris Captain and Librarian, for example), but it's early days.

So I'll come back to this point at the end of the blog when I've run through the Tiers and factions;

Tier 3 - Destroyers

"Wait a minute Alex, you said Tier 3, but you're talking about Destroyers..."

Yes, I know. Most factions get "Light Destroyers" (I'll come back to naming conventions later too), a couple get Torpedo Destroyers. So this is one of those "Oh god I hate them" general faction-wide releases that makes no background sense whatsoever. That's the first thing. The main issue I have with this release, however, is that where do these fit in the design space of Firestorm?

What do I mean by this?

Well, as a designer (and I did this for Firestorm for a long time, so I do know what I'm talking about here) there should be a reason for the ship you're designing. That's number one. So you have a role the ship should fit, and then you look at what already exists, and stat the ship according to its role and what has gone before. In general, it should fit with the existing theme of the fleet, with maybe a few differences based on its new role (otherwise why would the race design it?). Stats should be in-line with existing ships and the role, unless it's some ground-breaking new technology. So, in the FSA world, a Destroyer is generally a hard-hitting, but often difficult to spot/hit type of ship (more like a wet-navy submarine). Firepower wise they hit above their weight, especially at longer engagement ranges (with exceptions for those "Ambush" type iterations like the Venom).

Now the Firestorm design space is fairly "tight". DR ranges from 3 to 7, CR from 4 to 13. The lower end of the spectrum is more crowded, because the difference between 3/4 in game is not much and you can't really go above that for a small (as Cruisers start at DR4). So that means a "Light" Tier 3 Destroyer could be "Light" just by the virtue of having a Small hull, rather than difference in weapons, so you have a (for example) 3/5 hull with standard Destroyer weapons.

The problem then is why would you not take these awesome new Smalls over standard Frigates? That kind of Firepower is pretty good on a small ship. Well, you could price them higher, but now you're encroaching into standard destroyer territory - it's only 150 points for a pair of Venoms, whilst its usually around 100 points for a bunch of Frigates. Do you see what I mean by a crowded design space now?

This is why the FFG worked so well at designing ships, because we had twenty-odd players of the game each with a different meta putting in their opinion in the design stage, so we didn't end up with glaring oddities that ended up massively OP or vastly useless. What you really want is a ship design that half of the players think is OK, one-quarter think are OP and one-quarter think is useless. You've usually got it right then.

What should NOT happen is someone decides "you know what, all races need a new small, what should it be - I know, destroyers!" and then this is implemented. That fundamentally breaches Rule Number One - the ship should be derived from a need (perceived or real), not an arbitrary assignment. It's a bit like some god-like entity suddenly saying to all the nations of the world "and you must have Battleships in your navies". We don't need them - they're obsolete, and obsolete for a reason. Shoe-horning them in would be moronic.

Tier 2 - Medical & Repair Ships

Hmmmm. My gut feeling on this is....why? From a fluff point of view, this is madness - you don't repair ships or send in ambulances in the midst of a pitched battle. We already have SRS to cover these functions in v2, what do these add except for sucking out more points and making you buy more resin? If the repair function effectively acts as an add-on Self Repair MAR, then I foresee a lot of issues - it will tend to drag the game out, rather than make it smoother and faster.

This goes back to rationale as I mentioned above for the Tier 3s - what is the reason for introducing a ship type? Did anyone call for any of these ships in their games before (and by that I mean the function rather  than the name)? In other words, is there a gap to be filled? For me, the answer is no.

Tier 2 - The Terran Heavy Gunship

Wait, the Terrans - one of the CP-heaviest factions and one of the fleets most likely to see use of Medical Shuttles - does NOT get Medical ships? Nope, they get a Heavy Gunship. Not a gunship, which of course they don't have, but a Heavy Gunship.

Now a gunship for the Terrans is not a terrible idea, but its also not a great one. Sorting out the role of the Heavy Cruiser (which is essentially a gunship in all but name) would have achieved the same thing, but of course wouldn't have required you to buy more models.

Tier 1

Now here we start to see some apparent variety, so I'll go through them individually:

The Aquan Repair Battleship

Now there's an oxymoron for you - repair battleship. It's like a War Domain cleric....does it fire sticky glue that covers impact blasts? Does it have multiple cranes that attach to other ships and fix them? What? You think I'm being silly? Well it's because it's a fucking STUPID idea, thats why.

The associated fluff basically says its a Battleship which carries Repair Shuttles - or in other words, an Aquan Battleship. All this really indicates is that the normal battleship is restricted in the SRS it can carry (if any) and that this is a Battleship with limited usage. I'll come back to my stock question here - Why? If you're having to create new ship types because of changes you're making to the mechanics, then please, stop.

The Dindrenzi Battle Carrier

So here's a ship type that you can actually see the race developing. The Dindrenzi actually have a decent carrier option, but you can definitely imagine them creating a Battle Carrier, so this is actually one that seems quite rational.

The Sorylian Fleet Carrier

OK, so the fluff makes no sense whatsoever here - "The Sorylians do not make much use of SRS, but when they do it is normally ‘heavy’ in nature." - in fact I'm not sure that's even a proper sentence. Still, the idea of a Fleet carrier for the Sorylians is...meh. They already have a fleet carrier in the Morning Star/Xiphos - again a decent carrier. Surely the Sorylians would be best supported (both in game and in fluff) with an Assault Carrier? Or how about another Battleship to use, since their existing Battleship and Dreadnought are much maligned? No, we get another carrier. :-(

The Terran Battle Carrier

Well I suppose this one was inevitable, despite never being intended as a production model, when you show a render/artwork people are inevitably going to say "Ooh, shiny, when can I buy it?". That's not necessarily a good rationale to base a ship class on, and so we have the Terran battle Carrier, despite the Terrans having one of the two best Fleet Carriers in the game (the other going to the RSN Argus), and good battleships.

So why is a Battle Carrier a bad idea for Terrans? Well, it's either going to have sub-par weapons, in which case if you want SRS the carrier is probably a better idea, or it's going to compete with the battleships (why have a plain battleship when you can have a battleship+?). It also adds a third ship to the Battleship space for the Terrans, when they could really do with choices elsewhere. So whilst not a terrible decision, it is a ship in a crowded spot in a tight design space for the Terrans. It's not very interesting, and it's not very Terran.

The Relthoza Heavy Battleship

So a ship between the Brood and the Apex? Hmmm...I mean, it's possible, but as for the Sorylians, why not an Assault Carrier or Battle Carrier for the Relthoza? Ships that fit with their background and fluff? Why call it a Heavy Battleship? Is the Terran Tyrant a Heavy battleship? Did people have issues distinguishing the Apollo and the Tyrant? No, so what's the point? It's the Why? question again.

The Directorate Fleet Carrier

Oh dear. Not only do the Directorate nor care about their vat-buddies that they're prepared to spend vast amounts of capital to make specific ships that will help them out in the midst of battle, but they're so intent on SRS operations all of a sudden that they make a Fleet carrier, which sounds like a Battle Carrier if you believe the short fluff. It's quoted to be as tough as a Dreadnought, armed to the teeth with beams and cyberweapons (which are due to be bland AOE weapons in v3), and carry loads of bombers and stuff. 

The problem is once again that the Directorate already have a pretty bitching Battleship that does a lot of this in the Anarchist, and they also have the Overseer - a carrier that never needs to decloak. I've seen double-Overseer lists run by Directorate players, and they can be pretty savage. So this ship promises to do all of the Anarchist and Overseer jobs in one, which makes it either too powerful, overcosted or one of the two sides at least partially redundant.

The main issue I have with it though, is it just seems unimaginative. Maybe it'll be ok, but I already have big issues with how the Directorate flavour is being massively diluted with v3 rules. Why would I add another shade of grey to those already available?

Naming Conventions

OK, so this is a personal bugbear. and I know it doesn't bother some people at all, but I hate these arbitrary namings of "Heavy" and "Light". It smacks of a small child trying to win a war of words;

"I've got a gunship"

"Yeah? well I've got a HEAVY gunship"

"That's nothing, I got a Battleship"

"So? I got a HEAVY battleship"

And so on. It smacks of Trump's lack of vocabulary ("It's gonna be really, really great - really"), a lack (once again) of IMAGINATION. Why does that matter? Well, this is meant to be an immersive universe. Why would all factions suddenly create "Light Destroyers"? What's the rationale behind calling a Battleship "Heavy"? The answer to this is - there is no reason - and that (for me) makes the whole announcement sound hollow, a clanging tin bell. I don't think "Cool, a Heavy Battleship", because I'm not 6. I want some meat to my sci-fi, even in a game with plastic spaceships. I may behave like a 12 year old when I'm playing games, but I don't expect to be treated as one mentally.

Verdict - Hit or Miss?

Once again, I don't need to tell you my verdict on this. It only adds to the Kickstarter cash grab feel that SG is developing lately. These announcements in the right environment with the right thought process and rationale behind them would be exciting, and investment and expansion to the universe. What they do instead is highlight the poor planning and lack of creativity that seems to be beleaguering the FA universe (and maybe the whole of SGs portfolio) at the moment.

If I were a potential Kickstarter backer reading this blog, it would not sway me to part with money. Most Kickstarters offering this as part of the campaign or as stretch goals will actually show you what they're doing or planning - here you just have to hope. Even if you think all of these are fantastic ideas, you have no idea what the stats are or what the ships look like - you have to take it on faith. Unfortunately (or rather, Fortunately, for me), I'm an evidence-based guy, and without a shred of it ,being asked to rely on Spartan's word (which is increasingly worth nothing, if it ever were) is purely ludicrous.

I mentioned earlier I'd come back to the point of a company's heart and soul. It seems Spartan is increasingly a model company, rather than a games company. The other pieces - it's rules, it's fluff, it's community support (such as it is) - seem to be "stuck on", after-thoughts  to sell more models, rather than being part of it's DNA. They laughably tout the Kickstarter as being "what you told us you wanted" but they should KNOW what people want, they should be able to sense it intuitively. If they were really customer-focussed gamers at heart, they would (or should, at least). That's a change no-one can force on SG, and it's the reason I've not bought into their products for some time now - why I have a Halo Ground Command box which is still unopened in my gaming room. It's the same reason I got out of 40k and decried GW for what they did to themselves, because no-one wants to feel like a bred-for-its-milk cash cow.

The Firestorm Galaxy Expansion Kickstarter

Well I guess it was inevitable, SG release a KS for FA and I'm going to blog about it. Before you read on, this will contain various complaints about SGs current behaviour, so if you're still shackled to Spartan like a ball and chain, then this is probably not the post for you. I will, however, attempt to be as fair as I can regarding this, so people who don't know SG can make up their own minds without just the "Oooh, shiney" aspect, but also the "Oh, I wasn't aware of that" side. So, disclaimer over, let's begin.

Kickstarter Provenance

Firstly, let's talk about Spartan's Kickstarter history. This is the third KS they've launched - the first was for modular terrain, was horrible and absolutely bombed - they pulled it before it closed woefully short of its target. Their second was for Dystopian Wars, which I've talked about before at the start of the year (Here) which funded £136k of a £50k target, but only 858 backers - not a large number, well below comparable niche games. Is this important? Well, I'd argue yes, it is, because that directly affects the active player-base and how likely you are to be able to get a game - this is a miniature wargame, not a board game.

Compare this number of backers to a game like Maelstrom's Edge, a brand new niche wargame released in 2015, and it's about the same - they got 813 backers for a completely unheard of skirmish game from a new developer, rather than for an established game from an established company. Now there are obvious differences in the two, but it starts to give you a feeling of how the KS was primarily backed by a hard core of existing players, rather than attractive a much wider audience.

Again, I'm going to compare this with Hawk's Drop Fleet Commander. Here we have a similar game from a similar sized manufacturer, with an existing install base (albeit in a different game). Their KS bagged just over 4.5 times as many backers as Spartans DW Kickstarter, and should be directly comparable to the FA expansion just launched. Numbers of backers is always a better indicator of Kickstarter success than just money, because there are so many variables in the latter.

As I type, there are 217 backers for the FAv3 Kickstarter, about half of what it needs to fund. I'm pretty sure it will fund, but I'm doubtful they'll get as many backers as their DW project. Why? Well, firstly some DW players are also FA players, and not all DW Kickstarter backers have their pledges yet.

This is probably the Number 1 No-No of ANY Kickstarter - don't release another Kickstarter when the first one hasn't fulfilled yet. It just isn't on - it leaves a bad taste and the feeling that the company is struggling with cash flow. It doesn't build confidence, and it just isn't cricket.

The v3 Ruleset

So followers of my blog and podcast will probably be aware what I think here. Spartan Neil specifically promised the community that v3 would really be v2.5 - the existing solid ruleset with tweaks to address a couple of pretty minor flow issues and make games easier to play, the intent being that you could play existing games in a shorter time or larger games in existing timeframes. Here is the actual quote from his own forums that proves I'm not just making this up:

So to quote "This isn't about rebooting v2.0". This year, he's rebooting v2 because he didn't like how certain bits played - again, his words - and so essentially he's rebooting the universe on a whim. Players did NOT ask for this (or those that did were definitely in the minority). This grates with the continuous references to "This is what you wanted" messages throughout the Kickstarter, which sounds like they're trying to convince themselves rather than the players.

So, SG (or Neil) has decided to produce v3, and have released various "sneak peeks" of these on their community, which have had a VERY mixed set of reactions. They are still talking about re-statting everything (in future tense, which is worrying given the timescale), which means testing must be difficult and it sounds like the rules are all over the place. They are also reacting to announcements - there is a Command Order that gives Terrans +2 Shields (which is plain dumb), which on reaction of "jeez that's stupid" they're saying "oh, yeah, we'll address that". Now I know some of you will be like "c'mon Alex, that means they're listening to their customers". Yes, you could say that, but to me it highlights fundamental issues with the developers understanding of the core game mechanics when they're missing such obvious faux-pas at such a later stage.

So how does this affect the KS? Well, I sure as hell wouldn't want to back a miniatures game KS that has rules so far from being finished. Just what am I buying into? The rules COULD be excellent, or they could be pure BS. We just don't know (though I'd say there's pretty compelling evidence at this stage which way it's heading, and the whiff of excellence is decidedly missing...). So Spartan are asking you to back this project regardless of what it's rules are...that's...well...bold would be one word for it.

The Background

One thing I constantly went on at Neil about during my tenure as Spartan Alex was filling out the background - people want a consistent, deep and detailed universe. I fleshed out a huge amount of this, and no interest was shown. Now it's great that SG are addressing this (at last), BUT....wait, what's this? "a revamped and improved narrative"...uh-oh, that sounds suspiciously like ret-con...and here's the killer line:

"...our major rewrite of past and present events truly sets the scene for the continued evolution of the Firestorm Galaxy."

Ugh - this is one of my personal hates of ANY games company...and the major question it raises in my mind is...why? Was there a fundamental flaw in the prior law (such as it was?). No. So why do it? Just to shoehorn in some more races for people ti buy? Firestorm already has one of the most diverse sets of races for ANY wargame, with over 20 individual races you can buy fleets for. Do we NEED any more? So why do it? Well, one thing is models - more races = more models, and Spartan are banking on people buying new shiny. We'll some to that in a minute.

First, back to fluff. Pathogen are being re-invented (unnecessary), Saurians are being introduced (also unnecessary, but I'll put this one as a "fair enough, some people want that" item), but worst of all, they're being introduced in a 2-player boxed set TOGETHER. Why is that a problem? Look at the Firestorm map - the Saurians are in the galactic Northwest, the Pathogen are across the other side, between the Sorylians and the Relthoza in the Rift. So somehow the Pathogen have travelled across the entire width of the Sorylian Collective, through a massive piece of Terran space and attacked the Saurians? How does that make any sense at all?

"But no, Alex, you've got it wrong - there are new galactic maps"....Oh god, so now they're literally changing the shape of their 8-year old universe to fit with a new retconned fluff? This just burns any background credibility of the universe for me. The problem is that Neil has layered his new narrative on top of a prior background which is wholly incompatible with it - like trying to paint watercolour on acrylic, it just doesn't stick - it feels flaky.

I've always maintained you need to build a universe from the ground up - what are the limitations of the drives used, how does communication work, what do people use for power etc - all of this gives a universe a centralised feel and theme, and frames future story writing. Without that, there are no bounds and it becomes an amorphous entity which feels completely ad-hoc. That doesn't mean you don't have flexibility or have to nail down every plank of wood, but you build the boxes that people can play within.

I'll reserve judgement until I see a copy (which I won't buy, obviously). but this part really turns me off as an existing player of the game.

Models

Let's talk about models. There are two factions touted in this expansion, the Saurians and Pathogen. Looking at the Saurians, Spartan have managed to create an aesthetic that is different to most of their existing fleets, which is a good thing.

The centrepiece of this is the Heavy Battleship, which is the main image shown on the Kickstarter page. There are no additional images of this on the page, though there is one of the BattleCarrier which is available as an add-on in the force pack for an extra £75 (which seems on the high side).

Whilst the aesthetic is not one I particularly like, it is distinctive and I'm sure there will be those out there that love them and we know the models will be nice, that's one thing Spartan are still able to do well. They're also introducing something that I (and many other players) introduced to their games years ago - dice trackers for HP & CP:

Not exactly innovation, but at least they've done this now - will be interesting to see if they have double ones for Large ships with >6 Hull Points and Crew Points. So far not, if their KS page is accurate.

They also show renders for the other side of the Saurians:

These are a more Battlefleet Gothic version of the fleet, and do nothing for me at all, though this is something Neil and I discussed a couple of years back - it would have been funny if they'd have done this before the BFG video game was released - and they may have gotten some uptake from BFG fans, but the timing for this just makes this an in-joke which goes nowhere.

We also see a border station for the Saurians:

Whilst this looks initially OK, I know that all those grey pieces are going to be acrylic, which Spartan does not do well and is pretty horrible for these sorts of models, Its got a bit of a Star Trek Deep Space vibe, but overall it's just going to be a big white elephant of a piece IMO - the thing is huge and I'm 99% sure there will be no decent rules for it on release - we've seen this a lot from SG.

OK, so moving onto Pathogen, let's see if Spartan have been listening since those uninspiring models they previewed at Adepticon:

Ugh! Yes, they listened...and produced Tyranid Turds. Oh dear. These have gone too far in the organic direction for me - first they were just Relthoza ships with some droopy bits, now they're pure organic chompy, which is a shame since Pathogen had such potential. Again, there will be players who like these models, and if I were a BFG player they would probably serve as better Tyranid ships than what I had, but these are once again quite disappointing. I'm not sure whether the tentacled turd Large or the Sperm Smalls are my least favourite, but I'm definitely not a fan of these. I think Spartan could have made some really unique models here - techno-hexagon surfaces with tentacles and angles - a fusion of organic and machine, more Geiger-esque than Mr Crapper.

We get a Battleship in the add-on expansion pack here too, which is less turd-like than the Assault Carrier but still too organic sea-life for me.

We also have some other models:

Hang on -these are the same transport ships that SG have been giving away for free with orders in their regular weekend fire-sales over the past few months! They're ok, nothing revolutionary or innovative here, they look like decent transport models which you can use in any game, but their inclusion in their KS is a bit odd, especially when the tagline is; "Often overlooked by gamers, scenery can be used to enhance not only the aesthetic of gameplay but can also vastly improve the overall gameplay."

Excuse me but "Often overlooked by Gamers..."? Do we, as gamers, overlook terrain? I don't think so, especially in Firestorm where terrain is a vital piece of the game - what are SG trying to tell us? "Hey, you idiots that forget scenery, we're making some so you don't in future". The dialogue is just baffling.

Also, the models are going to be delivered pre-coloured for those of us who don't what to paint. Eh? Tournaments in almost any game usually REQUIRE painting beofre play, and though most of us will admit to not painting enough, I don't know many mini wargamers that don't think this is part of the hobby. This isn't a board game. This isn't X-Wing. If I'm not painitng something, I want it pre-painted so it still looks good on the board, not just a purple-brown of baby-poo khaki lump of plastic. I kinda get the sentiment, but does SG really think its appeal is that broad? If they do, they're kidding themselves - do they really understand what their players want?

It's all what we asked for...

Well, apparently they do. Based on their Survey (that extensive one that lasted for slightly more than a single weekend), this is all what we wanted. Hmm, I'm calling BS on that one. Their survey was (as surveys go) massively flawed and very blinkered. They released a survey that would essentially tick one or more boxes on a couple of pathways they had pre-ordained, it wasn't a properly open survey asking for what players wanted in a way that was ever going to change their direction. 

What do I mean?

Well, I design a survey for a specific purpose - if I ask a question like "Would you like more models?" to an audience of gamers, I know the answer will be "Yes", because we all like models. That doesn't mean that Firestorm players wanted new factions. "Players want more background material" does NOT mean re-write the history of the universe. This underlies my big problem with SG at the moment, because they're STILL NOT LISTENING. Yes, they say they are, yes, people on the forums might be trying to engage people (like Spartan FA Mike), but at the end of the day these people are fans, not Spartan Games, and the core of SG have already made their decision, and then they bend the facts and survey results to support their pre-ordained decisions.

Spartan Neil has told us this already, if you read his blogs. Essentially there he said that he changed elements of the game because he didn't like them. Now that's fine - it's his company, his game, he can do what he likes - but that is NOT doing something "because players wanted it". We didn't. We wanted kins ironing out of what was one of the best minis games on the market, not it porting into a Halo/Planetfall/Firestorm/Dystopian Wars hybrid.

Kickstarter Campaign

The final issue I have here is that even as the most ardent Spartan Fanboy, this KS campaign is a bit of a fuck-up. I mean, they're only releasing the Illosians if they hit a KS goal. You only get a Pathogen Dreadnought as a KS exclusive. The add-ons for the Core races are renders of blank boxes, with a message telling you to go to the blog to find out more, when the blog is empty. That money still burning a hole in your pocket for this project?

For me, this feels like a money-grab, It feels like SG are trying to fund bad business decisions by using Kickstarter to shore up their day-to-day business. It feels like we're being lied to.

Now maybe that is the case, and all is shiny in Spartan's future, but I'm not seeing it. If I were an investor and looking for good growth shares, I'd be looking to GW and not SG right now. I mean, I know if I buy some GW stuff I can find a game nearby, and if I get bored I can shelve my stuff and bring it out in a couple of years and not much will have changed. Not sure I feel that way about my Spartan stuff.

So should I back the Kickstarter?

You're asking me? You know the answer. I'm going to wait a year or so and pick up the models I want in a show bargain bin. But hey, if you're that much of a fanboy and you believe SGs hype, sure, go ahead. While you're there, I've got a great time-share property proposal for you - you can't lose....

Cthulhu Wars Onslaught 2: Painting Sleeper & some IGOOs

OK, admission on mis-selling/advertising here - this isn't really painting the CWO2 minis, it's starting to paint them! There's a lot, and I also wanted to test out my new airbrush (more on that in another post), so this was really about priming them ready for painting. I went down the zenithal priming method, and I think it came out pretty well, as I hope you'll agree.

For those of you who are unfamiliar with zenithal priming, this involves three steps (all sprayed, I'm afraid - it's not impossible to do this by brush, but that's really better done with your final colours):

1. Prime the mini with a good-quality black primer - I use Vallejo and can't recommend it highly enough, it's great stuff - good coverage, sticks well and airbrushes like a dream.

2. Spray at 45 degrees with a mid-tone grey (I used Army Painter Cool Grey). This has the effect of covering the primer in all but deep overhangs, creating an illusion of depth - don't be worried if the effect is subtle at this stage, it'll soon pop at stage three.

3. Spray from directly overhead with white (in this case Tamiya Model Colour flat white). In practice, you need to spray from 90 degrees minus 10-15 degrees to create a good effect. Start with the directly overhead and then examine your mini to see how much you need to adjust - you'll get a feel for it quickly and it will differ depending on the make-up of the mini.

Here's it in action - Zenithal spraying (this isn't my video, but it illustrates the technique well and there's no point re-inventing the wheel)

So here's how the Sleeper faction turned out...first it's Tsathoggua

I think the fur really shows well using this technique. Next are the Wizards...

The cultists after that - again, the technique really shows up features like the robe folds well

I love the Formless Spawn - tentacles also come out well using this zenithal shading - you get good gradation and not such harsh definition as on some shapes which helps I think.

The Snake Men look good - elements of the cultists with the robes plus their heads have very clear definition

The High priest will probably need more post-work than the cultists, but the smaller elements here show up well, like the emblem on his chest.

I've found Sleeper challenging to play so far - I've not got the hang of them yet - played two games and come woefully behind in them both. Opener of the way, however, I blasted through and won easily - they're (quite literally!) monstrous!

I also had a bunch of IGOOs that I primed at the same time (oh, and some insects from Shaggai)...here they are:

This is one of my favourite figures:

So there you go - it might not look like much, but it does make the minis easier to paint and I think it enhances their appearance to play with them before they are painted. What do you think?

Spartan redefines stupid with Firestorm Strike Force and Kickstarter

Well, it's been a very busy month for me of late with work - end of quarter, commercial training for my European Team, PMDs (Performance Management Discussions - those 6-monthly reviews everyone loves) and lots of travel - Copenhagen, Barcelona, Darmstadt.....

It's been busy out of those times too - birthdays, keeping the garden under control, working on the house - all stealing time from hobby (apart from our regular Friday night 5e D&D session). I started several blog posts, but haven't had the time to complete them - until today.

Checking through my emails, there's the (ir)regular Spartan Games newsletter. A while back they announced v3.0 of Firestorm would be funded through Kickstarter. That made me exasperated, because I know some people are still invested enough in the universe to fund it, and I believe they're throwing good money after bad. I read the blog which "explained" some of their reasoning - which turned out to be "Neil wanted v3 of FA" so that's why they're doing it. Stupid reason, but still, I'm divested enough from the game to make some commentary on Facebook and leave it be.

Then today what do I find but an announcement for "Firestorm Strike Force" - a fighter combat board game....WTF?? The  I remembered a couple of conversations I'd had with Neil 18-24 months before where he talked about wanting to do a fighter combat game in the FA universe. I eluded to the fact that that would be difficult with X-Wing dominating the market, and maybe as part of the extended game it could work, but there was still a lot of stuff to do in the FA universe first.

Unbelievable. Trying to cram in a board game in that hugely saturated market, and a board game of fighter combat - which as I already mentioned is pretty solidly blocked out by X-Wing anyway, seems insane. Launching it within an existing franchise is smart, but only if that existing franchise has some market presence, which FA really doesn't. So GW would make this work in 40k (as they did), but even they have rolled aerial combat into their core rule set.

So is it really that unbelievable? Well, I don't think so. Let me go back to the point above about why v3 of FA is coming - because Neil wants it to happen. Why is Strike Force coming? Because Neil wants it to happen. Why did SG restructure the "working pretty well" structure of FA/DW? Because Neil wanted to.

Now all of that is fine - Neil Fawcett is the creative director of SG, after all - it's his company, he can do whatever he likes with it. The problem I have with that is the good people who have genuine faith in his words that will waste good money on these products and get taken down with the good ship "HMS SG Titanic". Spartan Games is clearly in trouble - companies doing well with increasing market share don't suddenly switch from a standard retail model to Kickstarter to fund their core IPs.

That's a big problem for me. I have a team of 16 people reporting to me, and decisions I make often have a direct impact on their lives. Neil has a company with about the same number of people (maybe a few more) who absolutely depend on his decision making abilities for their jobs - and he makes BAD corporate decisions. Creating new games and changing direction and structure because of personal whims is fine when no-one cares or depends on you. Doing it when that is the case is a massive arrogance, and shows an underlying ego which borders on the pathological.

In big companies (or small companies that get big and sustain themselves), these huge egos are often used but tempered - so the role of a Creative Director is balanced by the business manager and the CFO etc - committees and reviews, checks and balances that stop companies slitting their own throats when it comes to their direction. Sometimes they still get it wrong, but the risks are less, and usually have countermeasures in place for the "what if this doesn't work" scenario.

The problem with Spartan is this is not a company that has learned from prior mistakes of this kind - the 15mm DW Kickstarter that never was comes to mind - indicating a directive force that was so out of step with its customer base it was shocking. Now SG are here doing it all over again.

So what does this mean for SG long term? For me, I don't see a Spartan long term. The ego that drove the company to prominence in the early days is now driving the company to more erratic and ever-wilder decisions, and negative feedback is not only ignored, but countered - SG were actually arguing on Facebook with their customers, FFS!!! Neil, who was the initiator of the company because he wanted to make himself nice models, has now donned the grim reaper robes and scythe for exactly the same reason - because he still thinks that SG exists to make nice models that he likes, rather than build excellent games with integrated universes that serve people.

For me this is the problem with SG, and its the difference between management and leadership. Anyone can tell someone what to do when they've authority over them - that's management. Not everyone can tell people their vision and then demonstrate that in a way that makes people want to follow it. Spartan started back in 2009 by leading, now they're just trying to manage. Unfortunately they've no authority over their customers, which is why I can't see them existing in the mid-long term. Hell, even the short term is looking chancy.

Apologies for the long monologue, but I've been involved in business improvement since 2007, and it makes my blood boil when I see companies pressing the self-destruct button, especially when they've good products. I'll post something more positive next time...until then, have a great summer everyone....and don't buy Strike Force or fund Kickstarters for games with player-bases that are dropping like stones.... :-)

Dark Souls The Board Game - Unboxing

Yesterday I heard that people were receiving their Dark Souls TBG Kickstarter pledges, and wondered what had happened to mine. Checking out the Backerkit link and getting the tracking number, I went to Parcel Force's website to see they had apparently tried to deliver it on the 5th May, and had "informed the resident" that the parcel was held in the default PO Hub. Slightly frustrated by the fact I had received no such notification, and even more so because I am generally in my home office all day on a Friday on team calls...and my office is right next to the front door.

Anyway, I set off trying to find my parcel, to eventually track it down to my local Post Office, which is in the local shop about 100 feet away! So for 10 days the game had sat patiently a short distance away, with me unaware of its existence...a sorry state of affairs indeed! Nevertheless, I now had it in my possession, and went on to examine its contents....

The game itself is in a substantial, shrink-wrapped package which is pretty deep, and feels like a good quality, solid box. On opening this, you are greeted with...

This is pretty funny, and a really nice tie-in with the video game. Going beyond that, you start to see the contents underneath....

I'm pretty certain mine is a UK edition? Time to get this to the dining room table and have a closer look....

The main components of the game here are the cards (all contained in a plastic tray in a plastic bag, which stops them finding their way to all corners of the box - a nice logistic touch), two boxes of minis and dice, the thick card boards and components, and the rulebook.

First in the thick card pieces are the boards for the characters, complete with their specific token sets.

Next are the enemy health dials and more general token components.

The final items in this set are the thick cardboard game tiles, which are all double-sided (as are the tokens). All of these items are sturdy, with high-quality printed graphics - it doesn't feel like Steamforged have scrimped on production here at all.

The first set of minis is a stacked vacuum-formed plastic insert, also containing two bags of custom-made dice. Removing these and separating the mini trays, we can see the majority of the figures in the set:

These comprise the heroes (in brown - a nice touch to differentiate them from enemies for those who don't want to paint the minis), the "hollows" (the basic baddies), some larger figures and one of the bosses. Speaking of bosses....

The other box contains the six large boss figures, plus the dial assembly hubs and the markers for tracking health, character progression etc. The figures are protected by a clamshell vacuum-formed plastic outer inside the box, so you really feel Steamforged are serious about these figures. Taking the top plastic cover off, we can have a better look.

OK, so let's take a closer examination of the figures then, before we get too excited by these large plastic lumps! Going back to the heroes, here is the Herald:

You can see this is a nicely made mini, especially for a game component, though it's not quite as crisp as a miniature gaming figure - limitations of the material and casting process most likely (as the shield is very thick - yet the spear is appropriately thin). Anyway, here is the Assassin:

This is a pretty impressive mini, especially considering the medium - the sword is pretty good for this sort of PVC! I also really like the sense of movement in the hero figures, they're very cinematically posed. Next up is the Warrior:

The Warrior is probably my least favourite figure from the heroes, but that doesn't mean he's bad by any stretch of the imagination. His chain shirt I really like, it seems to have a sense of weight about it.

The final hero is the Knight, which I love - it's such a great pose!

Now, onto baddies! Here are the standard Hollows:

Plus the large Hollow;

Silver Knights (with swords and Greatbows firing javelin-sized bolts!);

And then these dudes...which are HUGE! They remind me of Alice through the Looking Glass and the playing-card soldiers:

Now most of my figures were well cast with little, if any, "droop" - the polearms above being excellent examples. Sadly, not all my figures were immune...

We'll have to see if this scimitar-like sword can be coaxed back into straightness or not with a hot water/cold water cycle, but it's not a huge deal.

Next up we have the bosses, starting with the chap who stays with the minions in this first box - Dragonslayer Ornstein:

Then we go through the big guys...this is the Winged Knight

The Gargoyle:

The Boreal Outrider Knight

Executioner Smough - also know as "The big hammer dude"!

The Dancer of the Boreal Valley

and my personal favourite, the Titanite Demon

So first impressions are good - very good. The components are nicely finished and have an air of quality about them, everything is carefully put together and the miniatures are extremely high quality for a board game, and good for a minis game. Looking forward to playing properly after our demo game at Salute, and also to getting some paint on those big beauties!